The Hoffman Group

The Hoffman Group sells homes in Old Naples #787

Ulrich Korff and Dawn Hoffman of the Hoffman Group, specialize in Beach and Waterfront properties throughout the Naples area.  The Hoffman Group takes pride in finding their clients the ideal opportunity: whether that particular property is currently on or off the market.  All team members of the Hoffman Group work in a client centric manner and follow high standards set in our “Guiding Rules”. 

Ulrich originally from Hamburg Germany, holds a degree in economics from Munster University.  He is a serial entrepreneur, successfully launching several financial services start-ups, including Finanz Scout 24—one of the earliest and most successful internet-based platforms in Germany.  He maintains strong roots in Europe, especially Germany, a key market for foreign buyers.

Dawn is a former international marketing director based in London, England, where she executed award-winning campaigns in resort and travel sectors across Europe, Africa, the Middle East and India.  Now a full time Naples resident, her focus is the residential real estate market. 

Our Team Members

Dawn Hoffman sells homes in Old Naples #787

Dawn Hoffman

Old Naples #787 Office (239) 404-6445

Dawn Hoffman is a former International Marketing Director based in London England.  In this capacity, she executed award winning marketing campaigns in the resort and travel sectors across Europe, the Middle East, Africa and India.  Now a full time Naples resident, Dawn has focused on marketing consulting and retail management projects as well as residential real estate investments. 

Ulrich Korff sells homes in Old Naples #787

Ulrich Korff

Old Naples #787 Office (239) 404-9860

Ulrich Korff and his team, the Hoffman Group specialize in the Luxury Single Homes market in Naples Florida. Don't miss to check out the website under

The neighborhoods Hoffman Group is focusing on are The Moorings, Park Shore, Coquina Sands and Royal Harbor.

A 15 year Naples resident, Ulrich has over 20 years experience selling prime Real Estate. The HoffmanGroup takes pride in finding their clients the ideal opportunity; whether that particular property is currently on or off the market. All team members of the Hoffman Group will always work very client centric and follow the high standards set in our “Guiding Rules”.  

Ulrich is originally from Hamburg, Germany and moved to The Moorings in Naples 2000. He studied economics in Münster/Germany and earned his Diploma degree. He is a vivid entrepreneur who has successfully set up several start ups in the financial service , management consulting and real estate area. He still has strong roots in the European, esp. German market which is one of the key market for foreign buyers in Naples.

Astrid Lorenz sells homes in Old Naples #787 Languages

Dutch, German

Astrid Lorenz

Old Naples #787 Office (239) 273-1714

 “When people move to Naples, they’re looking for a new lifestyle".

From my professional and European background. As a home owner in Naples & Germany she is able to determine the exact type of home that will fit their needs and their dreams.”  Astrid is also a owner of a successful Vacation Rental & Property Management Business in Germany.      

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Astrid came from Frankfurt in Germany to Naples, Southwest Florida as a multilingual speaker "German, English ,French". Astrid is a real estate specialist and she sees herself as a “ Lifestyle Area Specialist " for Buyer and Seller. Her unique ability is to introduce clients to the Naples lifestyle that fits their personality and always keeping in mind the importance of a perfect property selection. Finding the appropriate community for her customers is why she is a recommended Realtor in the Naples area. 

She is a traveler to various countries and continents around the world, from countries in Europe to most of the continental United States, Africa and Southeast Asia. This knowledge about cultures, combined with her large network of international and local connections is a great opportunity to deliver a strategy for success.

Since entering the industry Astrid has worked successfully with both domestic and international clients by listening to their needs and helping them understand the market and the transaction process. Her business comes from referrals and repeat.

Astrid utilizes the latest technology to keep clients informed and to give them a jump on the newest MLS Real Estate Listings that are entering the market today.

If you would like the best assistance with either listing or buying a property contact Astrid today.   Visit my website :